6 Key Actions
for Plants
and Animals

I was walking through my local specialty gardening store aisle looking for a good fulvic acid for my garden. One bottle from a big brand name claims 0.1% humic acid from Leonardite, while another leading brand claims 1% weight by weight total humates on the label. With such confusing labels how am I supposed to find a good quality humic or fulvic acid product? Let’s start with some information on the source material, humic substances. It is organic material that has been degr

Scientists have confirmed through research that the chemical processes involved in promoting the healthy growth of plants are a complex dance of microbes, minerals and organic acids. As their understanding of the processes became more precise, it became clear that humic and fulvic acids play an important role in enabling plants to absorb the some 17 crucial elements for healthy growth such as iron, which is necessary for photosynthesis. With that precision, also came a new ap

The use of fossilized humates to promote plant growth may still be met with skepticism in some corners of agricultural science, but there is one fact everyone can agree on — sales of humates and humic and fulvic acid are showing strong growth worldwide. P & S Market Research in New York City estimated that the global market for the use of humic acid in agriculture was about $326 million two years ago, and the firm expects those sales to top $674 million by 2020 — a compound a

Whenever you sell a product, you are putting your reputation on the line because the customer assumes you have the facts and research to back up your statements about the quality and features you guarantee. Those facts often are hard to come by in the business of selling fulvic and humic acid amendments because there’s so much unreliable information on the internet today about their original humate sources. To cut through the misinformation, here are a few facts on humate sou